ART DIRECTION & ANIMATION
I was the social media strategist for Shipt and developed communication and content, with a focus on retention and acquisition, for their social channels. A primary focus for my role included collaboration with the content team by conceptualizing, storyboarding, and designing creative digital content for use across all of Shipt's digital channels, including: social media across top platforms, email, and paid ads.
All animations were created at Shipt. Photography credit: Gina Yu